Feeding the world in a sustainable way is one of our most pressing challenges in the coming decades. Meat plays a pivotal role in this. Global meat consumption has increased rapidly over the past 50 years – It has been estimated that global meat consumption may double from 2000 to 2050.

Do you know how many green house gases went into your plate?

Compared to the other food, the production of meat has large environmental impacts, among which, the most severe one is increasing greenhouse gas emissions.

Meat takes much more grain, land and water to fatten an animal to produce a pound of meat than it does to grow the same number of calories in the form of grain that is eaten directly.